The ever-changing Cloud Market is teeming with new solutions that add insight, expand reach, and improve performance for evidence-based marketing professionals. However, there’s just way too many of them coming out on a daily basis, and you really need to make an effort to weed the chaff in order to get to the ones that…

2012 was very big year for social media, with many of the industry leaders gaining a much more solid and larger foothold in the market, as well as being more ingrained in the mainstream culture. Facebook in particular, has proven itself to be one of the most influential players and a fairly adaptable service as…

Last November 20, 2012, the Amazon AWS re:Invent conference served as the launching pad for Alegion’s ground-breaking crowdsourcing platform, aiming to give large businesses the ability to integrate crowd-sourced manpower into their complex businesss processes, and promising to help large organizations reinvent how they accomplish their work. Defining Crowdsourcing The concept of crowdsourcing is not…

A lot of executives look down on technology evangelists and consider them as mere “drive-by shooters” or basically people who cruise by their offices while firing one-shot “silver bullet” solutions. There is a possibility that cloud evangelists are lumped in the same category, if they are promoting cloud computing as a tech enhancement instead of…

Now that we’re nearing the end of the year, there is one key takeaway from the cloud computing industry: enterprise use has finally arrived. The use of Cloud Computing is no longer hidden from plain sight and IT departments are now very upfront about their company use, resulting in legitimate cloud budgeting taking place. In…