ford logo 300x225 Bill Ford: Cars the Great Untapped Opportunity for MobileFord Motor Company’s executive chairman Bill Ford has called on the mobile industry to help develop smarter transport systems for the future.

In a special keynote address at MWC tonight, Ford – the great-grandson of legendary founder Henry Ford – outlined the need to develop intelligent vehicles and transport systems and the role that the mobile industry could play in creating inter-connected transportation networks to relieve pressure on the world’s road networks.

“The telecommunications industry is critical in the creation of an inter-connected transportation system where cars are intelligent and can talk to one another as well as the infrastructure around them,” Ford said. He added that no single company or industry will be able to tackle the issue alone. “I believe our two industries are critical partners in achieving a future where transportation continues to represent freedom, power and economic growth and we’ll get there if we work more closely together than ever before.”

Ford’s ‘Blueprint for Mobility’ initiative envisages vehicles communicating with each other, transport infrastructure and mobile devices in the future. “Cars are a great untapped opportunity for the telecommunications community,” Ford said.

Ford predicts vehicles will be communicating with infrastructure and cloud systems in half a decade, making journeys more efficient by providing alternative transportation options if congestion is unavoidable.

Looking further into the future, pedestrian, bicycle, private car and commercial and public transportation traffic will be “woven together into a single mobile network to save time, conserve resources, lower emissions and improve safety,” according to Ford.

Ford became the first ever car company to launch a vehicle at MWC, unveiling the B-MAX on Monday, which included its SYNC mobile connectivity technology.

Tagged with:
  • Shawn

    I really don’t know what could be cooler than this.  I’m a technology freak and this makes me super giddy with joy :)

Hottest IT Skills in 2013 – Cloud, Mobile and BI
In 2012, more than 1.7 million jobs in the field of cloud computing remained unoccupied, according to analysts firm IDC. READ MORE
How Cloud Computing Influences Digital Marketing
Cloud marketing has the ability to drastically change the ways in which they reach and engage their audience, particularly with regard to distributing and storing mission-critical data. READ MORE
Gartner: BYOD to Take Center Stage For Mobile App Use by 2017
More and more companies encourage their employees to work on their devices, thus reducing the cost of computer equipment, but also increase the cost to maintain licenses and safety. READ MORE
Maturity in the Cloud: Start Thinking Like a Grown-Up
Despite the inclination to wait until all of the cloud’s kinks have been worked out, holding off on cloud initiatives until the industry matures won’t guarantee success. READ MORE
PwC: Cloud, SaaS and Mobile Are Changing Software Industry
The software industry is undergoing major changes by trends such as cloud, SaaS, mobile technology and the “consumerization of IT”. READ MORE
10 Cloud Computing Game Changers
Here are the ten most influential cloud computing companies, and the reason why. READ MORE