Salesforce.com recently redesigned the application’s report and dashboard builder with new functionality including drag and drop fields, report preview and much more. For many years Salesforce’s reporting and dashboard builder received a lot of criticism and complaints from users for being below standard, especially compared to other CRM solutions like Netsuite and Siebel on-demand. Over…

According to PR Newswire, Salesforce.com, the enterprise cloud computing company, announced today that President Bill Clinton will be the Special guest at Dreamforce 2010, the cloud computing event of the year. President Clinton will join salesforce.com Chairman and CEO Marc Benioff at the 8th annual salesforce.com user and developer conference. Grammy winner Stevie Wonder is…

The following Dreamforce sessions are not to miss if you’re a Cloud Marketer looking to enhance your knowledge of how to use salesforce and other cloud solutions to generate more leads and increase marketing ROI. Source www.dreamforce.com 1) How Salesforce.com Uses Salesforce to Manage Marketing Campaigns Tuesday, December 7; 3:45 p.m. – 4:45 p.m. At…

Eloqua and Marketo, the leaders in marketing automation solutions, are Platinum sponsors of this year’s Dreamforce event from Salesforce.com, Inc. The two companies upgraded their sponsorship from last year where they were gold and silver sponsors. Marketing automation, a cloud marketing solution, has seen incredible growth this past year and both companies are proving to…

The UP 2010 Cloud Computing Conference announced today the list of finalists for the Up 2010 Cloud Awards. Marketo was named finalist in the category for  Fastest Growing Cloud Computing companies.   UP 2010 conference  will take place November 15 – 19, both virtually online and physically in Burlingame, CA. The opening day event will feature the UP 2010…

Marketing technologists have become a new class of professionals with rising demand in the  marketing department triggered by the move from traditional marketing to cloud based marketing. Moving forward marketing will become more and more  reliant on technology. The shift of budget from offline to online, the forces of cloud computing, the need to track conversion and ROI, and at the  same…

Barron’s published a cover story on private cloud, Saturday Oct 23, stating that ‘Big companies are quickly adopting new computer networks known as “private clouds.” That may mean trouble for major tech suppliers”. The article  predicts a secular decline in tech spending and that it will be difficult for tech vendors to grow revenue. Read more.

Business Wire announced today that Demandbase, Inc., a technology company providing B2B marketing performance-improvement solutions, has released a service  called Real-Time ID Service that can now be plugged into Eloqua’s marketing automation solution, allowing Eloqua customers to better identify the companies visiting their site in real time and increase conversion rates, improve data quality, and accelerate…

  Eloqua Pricing Eloqua automates the science of marketing – campaign execution, testing, measurement, prospect profiling, and lead nurturing – allowing marketers to acquire customers, drive revenue and do what they do best: develop strong brands, build creative campaigns, and deliver compelling content. With Eloqua, marketers can read and automatically respond to their buyers’ Digital…

It is often said that the first thing you need when getting started with Salesforce.com marketing is a web-to-lead form. Why is it your first step as a marketing professional? Web-to-lead is an out of the box functionality where you can create a registration form that inputs the contacts who fill out the form directly…