2010 was a big year for Cloud Computing and as the year approaches to an end we take a look and the top Cloud Computing stories of the year that made headlines around the world. Oracle Moves To The Cloud Larry Ellison, CEO of Oracle Corp has not been a big supporter of Cloud Computing…
On Thursday, Google introduced a new type of ad to all advertisers, called Product Listing Ads, which includes a small thumbnail image of the product directly next to the Adwords listing. The Adwords listing can already be beefed up by providing prices, product ratings, and more, but this final addition makes Google’s search results look…
Below is a list of the most useful free Salesforce apps for marketing users. Whether you’re in charge of generating leads, proving ROI, managing trade shows and events, Public Relations or just plain marketing analytics; these apps will improve your efficiency and give you access to new marketing sources. Salesforce Marketing Calendar: The benefit of…
Barron’s published a cover story on private cloud, Saturday Oct 23, stating that ‘Big companies are quickly adopting new computer networks known as “private clouds.” That may mean trouble for major tech suppliers”. The article predicts a secular decline in tech spending and that it will be difficult for tech vendors to grow revenue. Read more.
Integrating Google Apps with Salesforce.com is a great low cost way for small businesses to improves users’ collaboration, communication and sharing of information. Salesforce for Google apps (Gmail, Google Calendar, Google Talk, and Google Docs) is available and free for all Salesforce users. A premier version with advanced features and direct customer support is also…
Since Salesforce.com rolled out their Adwords integration in 2007, many marketing users rushed to install the free package not knowing what the effect of this integration will have on their Adwords account. If you’re using the Optimize Ad Rotation method to run your ads in Google (i.e: Optimize: Show better performing ads more often) you MUST read…
Before i start this post i would like to list the three requirements that you will need to have in your Adwords set up in order to optimize your content match: 1) You must have created separate campaigns for content only. This will ensure that your campaign performance is not affected by the low click thru rate…
Measuring the progress of your SEO (Search Engine Optimization) is a necessary on going task that includes thorough evaluation of the keywords driving traffic to the site and their corresponding conversion. It’s not enough to look at your SERP (Search Engine Ranking Position) for the keywords you’re trying to target if these keywords are not…