The new era of the cloud—together with the expected explosion in connected devices and the dynamic applications optimized for them—information can be continuously fed to cloud-enabled “big data” and analytic engines, opening up the promise that all of marketing could migrate to a true real-time Internet marketing model. In an ever-increasing extent, every company must…
Salesforce.com is the recognized 800-pound gorilla in cloud CRM software. However, while they may own “CRM” on the stock exchange, they do not own the market. Salesforce’s tool is fairly intuitive with deep Sales Force Automation (SFA) functionality. It should definitely make your shortlist, but what other companies should you be looking at? Below are…
Cloud Marketing is where traditional marketing meets Software as a Service. As a concept, it involves the migration of all marketing assets into the Cloud. Such migration allows all parties involved to access material as well as create, modify and share. Marketing activities are based on various platforms which are maintained by third parties. Through…
It’s quite hard to understand that despite the advances in technology, the Internet, which is the keystone of free communication, is still delimited by geographical restrictions. We are referring to Amazon’s two newest offerings, both of which are only offered in the US. Together with Cloud Player, Amazon also tossed Cloud Drive, which mainly functions…
Some JavaScript developers are already using the open source application Cloud9 IDE, powered by the Ajax.org platform and make use of HTML5, node.js, socket.io, among others. With the quest to be more efficient and productive, BrainEngine developed the first true cross-platform IDE called the BrainEngine Developer Workbench. BrainEngine brings a true cloud based integrated development…
With more than half a billion users, Facebook is practically a goldmine for marketers to advertise their business. Facebook social marketing helps deepen relationships with existing customers, improve ROI, and build communities around the business. With a low advertising budgets, you can effectively choose your audience by location, demographics, and psychographics, as well as A/B…
Integrating Google Apps with Salesforce.com is a great low cost way for small businesses to improves users’ collaboration, communication and sharing of information. Salesforce for Google apps (Gmail, Google Calendar, Google Talk, and Google Docs) is available and free for all Salesforce users. A premier version with advanced features and direct customer support is also…