In the past, customer service has been associated with call centers where company representatives had to access different data bases to gather required information on a customer or prospect, to be able to answer the inquiry or resolve the issue at hand. This process was very time consuming and knowledge deficient. To efficiently address customer…
Recently marketing strategies have shifted from traditional print advertising and direct mail to online campaigns, mass emails, webcasts and webinars to name a few. Automating the marketing process, enhances cross-channel communication and lead generation, decreases the cost of acquiring new business to the organization, and provides tools for the marketing and sales teams to increase…
On Tuesday Salesforce.com acquired Manymoon, a company co-founded in 2008 by Amit Kulkarni and Manav Mongawhich and makes social productivity apps built on Google Apps, LinkedIn and the Google Chrome Web Store. According to Manymoon, more than 50,000 businesses have adopted the tool. Manymoon said in a blog post, its work activity tracking software will…
Salesforce.com announced this morning the public release of the new Chatter.com platform and made it available for companies around the world. Any company with a salesforce.com subscription can now sign up their employees to Chatter.com. “Now with Chatter.com, any company can do impossible things as a team,” said Marc Benioff, chairman and CEO, salesforce.com. Chatter.com…
Netsuite, a leading provider of cloud based ERP announced this morning the release of a new version of Netsuite Software Company Edition. The new version will help software companies tackle the challenges of managing revenue models and in particular the complex processes of recurring revenue management streams. The new software limits customer churn and allows…
Cloud computing CRM is yet to be efficiently used by Enterprise customers. The main issues have been the level of integration, availability, security and costs of implementation. Addressing these issues by cloud CRM vendors will prove key to the adoption by Enterprise customers. So far for small and medium size enterprises (SMEs), the current cloud…
The Salesforce.com “Best of” customer choice awards recognize AppExchange partners who have had excellent user reviews in a specific calendar year. These partners are awarded based on user-contributed reviews and do not reflect the opinions of salesforce.com, its employees or partners. The award has 11 separate categories where the winners receive recognition for their ability…
Germany is increasingly getting attention from Salesforce.com and other enterprise cloud computing companies. The country’s business climate is very positive, and the German IT landscape is adopting cloud computing technologies rapidly. Today, Salesforce announced that chairman and CEO Marc Benioff will deliver the keynote address at two industry events in Munich, Germany: the DLD Conference…
While social media and social networking have changed the way people connect and communicate with each other, the implications for businesses of all sizes are also significant. The “social consumer” is in the spotlight and shares his customer experience and opinions on a massive scale with other consumers – worldwide. This has a ground-breaking effect…
Salesforce is known as the leader in CRM, but wouldn’t it be great if you could also used it for Marketing Automation? A marketer’s life would be so much easier if he or she can have one solution to capture, store, score and nurture contacts. Lauren Carlson from Software Advice wrote a great article today…